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Bone & Shadow – SMS Consent & Opt-Out Policy

Effective Date: August 5, 2025

Applies To: All individuals who opt in to receive SMS/text messages from Bone & Shadow

1. Purpose of This Policy

This SMS Consent & Opt-Out Policy explains how Bone & Shadow collects consent for and manages SMS communications, including how users can opt out. This ensures compliance with:

  • The Telephone Consumer Protection Act (TCPA) (U.S.)

  • The General Data Protection Regulation (GDPR) (EU/EEA)

  • Any applicable international SMS marketing laws

2. Consent to Receive Text Messages

By checking the SMS opt-in box on our forms, you consent to receive marketing or informational text messages from Bone & Shadow at the phone number you provided.

This includes:

  • Announcements of new episodes

  • Event updates or premieres

  • Promotional or behind-the-scenes content

Message and data rates may apply. Message frequency may vary.

We do not send SMS without clear, affirmative consent.

3. How Consent is Collected

Consent is only collected through:

  • Explicit checkbox selection during form submission

  • Verified opt-in via web forms (Fluent Forms)

  • Manual entry by the user (we do not purchase phone numbers or auto-enroll)

Consent checkboxes clearly state:

“I agree to receive marketing text messages from Bone & Shadow. Message and data rates may apply.”

4. How to Opt Out of SMS

You can opt out of receiving text messages from Bone & Shadow at any time by:

Once opted out, you will no longer receive SMS messages from us unless you re-subscribe.

5. Data Retention and Usage

We store SMS opt-in status, phone number, and consent timestamp securely (using our SMS platform and/or CRM). This data is used solely for the purpose of delivering relevant updates and content via SMS.

We do not sell, share, or use your phone number for third-party advertising.

6. Frequency of Messages

We aim to respect your attention. You may receive:

  • 1–2 messages per week for regular subscribers

  • Occasional alerts for special episodes or events

7. Opt-Out Processing Time

Opt-out requests are processed immediately when done via SMS (STOP command). Manual opt-out requests via email may take up to 3 business days.

8. International Users

By opting in, international users acknowledge that messages are sent from the U.S. and may incur carrier charges in their region. We are not liable for any charges imposed by your carrier.

9. Contact Information

For questions or complaints related to SMS communications:
📧 support@boneandshadow.com
📍 North Texas, USA

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